The Venue

The Venue is an App/Website for a Wedding Venue where clients can track their wedding planning and find inspiration for their special day.

  • A wedding venue

  • Engaged couples, families of engaged couples, event planners

  • Offering clients a unique value proposition, such as a checklist app/website for clients to plan their events and stay organized while hosting at The Venue.

  • Lead user experience designer *completed for the Coursera Google UX Design Course

  • End-to-End Design Process:

    • User research

    • Competitive analysis

    • Wireframing

    • High Fidelity Designs

    • Prototyping

    • Usability testing

    • Review and analysis of data 

    • Refining and updating the design

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Design Process

  • Prototype Prompts [PDF]

  • Unmoderated, remote, 3 participants, 10-15 minutes

    Backward Navigation

    • Add backward navigation to necessary screens & update certain screens to navigate back to the prior screen rather than a specific destination.

    Button Sizes

    • Make buttons larger where necessary or group necessary layers to make buttons more functional.

    Explore Vs Planning

    • Users responded better to the wording ‘explore’ than ‘planning’. They said that the wording ‘explore’ was clearer and direct.

  • Unmoderated, remote, 3 participants, 10-15 minutes

    Explore Page Buttons

    • It was tough to read the text on the Explore page buttons. I decided to remove the images from the buttons and go with a cleaner design and make the text more easily readable.

    Checklist Organization

    • The organization into Rehearsal, Wedding, and Day Of was something the users did not like, and they preferred a different organization or an option to edit the list titles.

    Checklist Functionality

    • The functionality of the checklist was clunky. I upgraded my account at this point and learned how to utilize the state function in Figma to make the use smoother.

  • Colors

    • All text and graphics pass WCAG AA & WCAG AAA contrast ratios for accessible design

    Buttons & Text Sizes

    • All buttons are a minimum of 44 x 44 px

    • All text is a minimum of 20 px

    Alternative Text for Media

    • All media contains consistent, simple, and direct alternative text

    1. Screen Readers

      I am interested in learning more about screen readers and adding <label> tags to different elements.

    2. Increased Functionality

      Adding custom checklist pages, adding reminders for specific list items, and sharing your lists with other app users

    3. Expansion

      The Venue is specific to one business so I’d be interested to see what could be done to make a version of it that is accessible for a wider range of users.

  • High-fidelity prototype prompts

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